Brand building is the process of creating a brand, which involves establishing a unique identity and a positive brand image in the eyes of customers. It involves strategically creating value, emotions, and recognition, attracting loyal customers and distinguishing the brand in the market.
When you are building awareness of your brand
When you want to generate buzz around your product/service
When you want to quickly reach a large audience
When you want to build knowledge about your product/service
When you want to strengthen the authenticity of your brand
When you want to sell in a new channel
When you want to obtain quick feedback from the market or consumer insights
When you want to showcase your brand from the inside – the process or the story
When you want to recruit specific brand ambassadors
Analysis of your current activities with influencers
Audit of individual influencers’ accounts
Brand communication audit in terms of activities with influencers
Selection of influencers for the campaign according to criteria, goals, needs and statistics
Preparation of a communication concept, KPI, and activity report
Conducting ongoing communication with influencers, project settlement and reporting
SPECIALIST #yetizteam
Growth Manager with a passion for influencer marketing. At Yetiz, responsible for finding new growth opportunities for clients. Privately, a mother of two sons, a former track and field athlete, and a current craft beer enthusiast.
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